Sunday, March 27, 2011

Matchstick Message #38: Hairbrushes and kitchen knives are great, but a hairbrush with a kitchen knife handle wouldn't be.


fromTara Raffi
toStudent Information Requests
dateSun, Mar 27, 2011 at 11:56 PM
subjectMatchstick Message #38: Hairbrushes and kitchen knives are great, but a hairbrush with a kitchen knife handle wouldn't be.



Dear RIM,


The last installment in our March guest idea series is again from Mr. Reuben--it's not for nothing he's my favorite entrepreneur.


So, imagine on your camera that button that you press to take a picture also serves as a super-sernsitive touchpad that controls the zoom. Wait--no need to imagine! It can now be yours on the new BlackBerry Bold!! ( or Curve or Torch or Pearl)


The only problem is this: nobody would ever want that. The frame of the image is pretty much the only thing you can control with a point-and-shoot camera; to have it involuntarily shift every time you are about to grasp the masterfully selected borders of your image is pretty frustrating (but maybe funny for the people who designed it?)


So lets separate these two essential, but independent tasks. It may make more sense to move the zoom to the volume keys for example, because even though we have volume in the camera, unfortunately, there probably isn't much use in adjusting it and those keys can be put to more important use.



Sincerely,




Tara Raffi

Separation Enthusiast


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Jason really wanted to capture Gautam's collar for a dramatic contrast effect, but alas, not an easily attainable wish.

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